Sweat the Big Stuff

As I was getting ready for bed last night, a phrase popped into my head.

It’s the small stuff that makes the difference.

It’s a true statement. In a lot of ways, the tiniest of details can make a huge difference between a good product and a great product. The way something feels can change how you interact with something. My Logitech MX620 wireless mouse feels infinitely better in the hand than a cheap Microsoft Basic Optical Mouse. You pay more, but the experience is better as well.

However, the small stuff wouldn’t matter if you don’t get the “big stuff” correct first. I don’t care how good the mouse feels in my hand if it can’t effectively track my movements. A cake with excellent frosting can taste terrible if the underlying cake is stale. A car can look awesome, but if it doesn’t have wheels it’s a huge paperweight on your front lawn.

What I’m basically saying is that before you can start fretting over the details you need to have your foundation in place. Sweat the big stuff and get that right, otherwise all of those small tweaks you make will be for nothing because you’ll still have a terrible product on your hands.

It will just look really good doing nothing.