Facebook Home ads show Facebook at its worst

While I agree with Josh Elman that the ads for Facebook Home have been pretty bad, I cannot, at least fully, agree with the following (from the opening paragraph):

We are more closely connected than ever before, and sharing a special moment or idea has become a natural and primary instinct for most people.

I’d say that people can argue that the opposite is true. We’re less connected with the people around us and we share things which are more trivial and matter very little. The ease by which we can share has enabled that.

I’m more guilty of that than most.

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